ALL THOSE REGISTERING BEFORE 5PM MONDAY 11 JUNE NEED PAY ONLY $1095 AUD PER DELEGATE  

BART WILEY FEATURED IN ARTICLE ABOUT SEATTLE SOUNDERS IN ESPN - THE MAGAZINE

HEAR PHIL STEPHAN, SENIOR CRM MANAGER, CHELSEA FOOTBALL CLUB - WINNERS OF BOTH THE 2012 FA CUP & THE 2012 UEFA CHAMPIONS LEAGUE

HEAR DANNY WILSON, HEAD OF SALES & SERVICE, MANCHESTER CITY FC - 2012 BARCLAY PREMIER LEAGUE CHAMPIONS   

Speakers

With a focus on selling tickets to sport events, the 2012 SPORT IS FANTASTIC conference showcases best practice from Australia, New Zealand and around the world. The conference is headlined by some of the world’s best sport marketers who discuss their experiences in building crowds.

 

Keynote Speakers

 

   

Danny Wilson, Head of Sales & Service, Manchester City FC [UK] [more] 

Monday 25 June, Presentation 2: Stadium panel discussion

Tuesday 26 June, Presentation 5 breakout: Selling Premium Seating & Hospitality

Wednesday 27 June, Presentation 1: Making a visit to Manchester's Etihad Stadium the best experience in world football

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Phil Stephan, Senior CRM Manager, Chelsea Football Club [UK] [more]

Tuesday 26 June, Presentation 4: The fundamentals of Sports CRM

Wednesday 27 June, Presentation 5 Breakout: Establishing a world-class CRM programme 

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Bart Wiley, Director of Business Development, Seattle Sounders FC [USA] [more]

Tuesday 26 June, Presentation 3: Why Seattle Sounders FC average 15,000 more spectators per home than the next best MLS team

Tuesday 26 June, Presentation 7 breakout: Connecting with your most passionate fans (Supporter Groups and Fan/Member-sourced decisionmaking)

Wednesday 27 June, Presentation 4: Event Presentation panel discussion

 

   

 

 

 

 

Asim Pasha, Chief Information Officer, Sporting Kansas City and CEO, Sporting Innovations [USA] [more]

Tuesday 26 June, Presentation 3:  The LiveStrong Sporting Park fan experience 

 

 

 

 

 

   

 

 

 

 

 

Brian Gainor, Sports Marketer at GMR Marketing and Founder of Partnership Activation [USA] [more]

Tuesday 26 June, Presentation 4: Best Practise sponsorship activation that sells tickets either directly or indirectly

Wednesday 27 June, Presentation 2: Ticketing panel discussion

Wednesday 27 June, Presentation 8 breakout: Some North American ticket-selling promotions

Presented by

 

 

   


 

 

 

Jonathan Dusing, Owner/Creative Director, Row 27 Studios [USA] [more]

Tuesday 26 June, Presentation 6: How a number of US universities use a range of digital initiatives to firstly sell tickets and then contribute to a memerable event experience

                       
   


 

 

   

Mark Bradley, Director, The Fan Experience Company [UK] [more]

Monday 25 June 2012, Presentation 3: Identifying the little things that make a big difference

   

 

 

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Bill Fagan, Vice President & General Manager, Fan Relationship Management, The Aspire Group [USA] [more]

presented by

 

   H & S

 

 World Rugby  

Martin Snedden, former CEO, Rugby NZ 2011 (Rugby World Cup organising committee) [NZ] [more]

Wednesday 27 June, Presentation 1: Persauding NZ individuals and communities to become part of the stadium of 4,000,000

   


 

   

Kim Skildum-Reid, Director, Power Sponsorship [AUSTRALIA] [more]

Wednesday 27, Presentation 3 Sponsorship Activation that ultimately sells tickets - Ensuring sponsorship activation also engages fans

   


 

   

Nick Rogers, Commercial Manager, DB Breweries [NZ]

Wednesday 27 June, Presentation 6: Pre-event sponsorship activation - selling 10,000 tickets to a game played in a farm paddock

   


 

 

 

Avan Lee - Chairman, Wellington Sevens and Broadcasting & Commercial Operations Manager, New Zealand Rugby Union [NZ]

Tuesday 26 June, Presentation 2: Broadcast panel discussion

Wednesday 27 June, Presentation 9: Key contributors to the success of the Wellington International Sevens event

                       
   


 

Panelists & Breakout Speakers

 

 

 

 

 

Brian Morris, CEO, Melbourne & Olympic Parks Trust [Aus] 

Monday 25 June, Presentation 2: Stadium panel discussion

   

 

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Damien de Bohun, GM Game Development, Cricket Australia [more]

Monday 25 June, Presentation 2:  Converting grassroots participants into ticket-purchasing fans 

 

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Shane Harmon, Deputy CEO, AFC Asian Cup 2015 [more]

Wednesday 27 June, Presentation 2:  Ticketing panel discussion

 

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Greg Bowman, Managing Director & Founder, Great Big Events 

Wednesday 27 June, Presentation 4:  Creating Event Atmosphere panel discussion [more]

 

   

 

 

   

Trevor Dohnt, GM Event Operations, Melbourne Cricket Club  

Wednesday 27 June, Presentation 4:  Creating Event Atmosphere panel discussion

 

 

 

 

   

Dion Brant, Director, Turnkey Management Group 

Wednesday 27 June, Presentation 2:  Ticketing panel discussion [more]

 

   

 

 

   

Matt Baker, GM - Marketing Operations, Canterbury Bankstown Bulldogs 

Wednesday 27 June, Presentation 7 breakout: The challenge of having a big stadium as your home ground

   

 

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Jennah Wootten, Manager - Major Events, Auckland Tourism Eventa & Economic Development [more]

Wednesday 27 June, Presentation 7 breakout: Event Extension - how Fan Zones & the Eden Park Fan Trail turned Auckland Rugby World Cup matches into "memorable occasions"

   

 

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Charlie Tannous, Director, Diverse Communications [more]

Tuesday 26 June, Presentation 5 breakout: Marketing to Ethnic Communities panel discussion

   

 

Conference Brochure

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Gold Sponsor

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Silver Sponsor

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Industry Partners

 

 

 

Media Partners